Significant destination marketing efforts must be deployed in order to increase revenues for lodging owners and commercial tenants, as well as for the ski operator and other resort facilities. In conjunction with all partners, the Tremblant Resort Association (TRA) has developed a three-year collective marketing plan, which is updated on a regular basis.
The TRA is responsible for the strategy and the coordination of the destination's marketing (brochures, shows, advertising) and looks after the execution of the summer and winter advertising campaigns, in conjunction with all partners. This approach fosters respect of a single marketing vision for the resort as a whole.
Senior Director, Marketing, Sales and Communications
Public Relations Manager
Annik LaRoche Bradford
Destination Advertising Coordinator